A deodorant brand manufactured by Anglo Dutch company Unilever. It was developed in 1908 by an Australian pharmacist and his wife. The brand Rexona also exists in India. It was launched in 1947 as a rival to Hamam, then a TATA product but now a part of Hindustan Unilever Ltd. (known as Sure in the UK and Ireland, Degree in the USA and Canada and Rexena in Japan and Korea)